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GoodyGood planet

Good for you,
good for the planet

After a few good years helping people take simple weekly climate action, GoodyGood has now closed.

Read the letter

Kia ora from the GoodyGood team

We started GoodyGood with a simple idea: make it easier for ordinary people to do something practical about their climate impact every week.

Carbon offsetting was never a perfect answer, and we never wanted it to be the only answer. We wanted it to be a useful, approachable starting point: a way to fund real emissions reductions while encouraging more of the changes that matter in day-to-day life.

We chose certified projects, wrapped the process in friendly language, and tried to make climate action feel less like homework and more like progress worth celebrating.

What we tried

Help people offset a meaningful amount of emissions through simple weekly subscriptions, without calculators, jargon, or lock-in. Keep it simple, positive and FUN!

What we achieved

A community of GoodyGoods funded over 950 tonnes of carbon reduction projects, celebrated personal climate actions, and kept the conversation on progress over perfection.

Why we closed

The world around offsets changed, and so did our capacity to keep operating GoodyGood in the way it deserved. Rather than keep taking payments, we chose to close it down.

Combined impact

All those small steps added up

Across all archived profiles, GoodyGoods funded this much
climate action together. Not bad eh? Go us. Go you.

950.67 tonnes of CO2 offset

Like 3,802.5 hours on a plane

Or 5,559,518 km in a car

Or 30,897 weeks meat-free

Treebert

Thank you for being part of it

If you subscribed, shared your profile, bought a one-off offset, asked hard questions, or told someone else about GoodyGood: thank you.

This archive exists so the story does not disappear. It keeps a simplified version of customer profiles alive and will hopefully inspire someone else to have a go at making a difference.

Who was behind this

GoodyGood was John, Mike, and James

Being a GoodyGood was never about being perfect. It was about giving it a go, taking part, and making climate action feel simple enough for more people to join in. Progress, not perfection.

John on a bike

John Ong

@JohnChirpyLlama

John looked after GoodyGood's vibe, turning climate action into something enjoyable, achievable, and worth celebrating.

Mike in his Nissan Leaf

Mike Stewart

@MikePricklyPenguin

Mike looked after the commercial side of GoodyGood, including sourcing and retiring credits, shaped by his own journey to reduce weekly fossil fuel use.

James in his wetland

James Nisbet

@JamesCleverFalcon

James headed up the website side, bringing internet-making skills and his little wetland restoration project near Mt Ruapehu to the mission.

Profiles are now a static archive

Old profile links like /@JamesCleverFalcon should still work, but there's no longer any login, billing, subscription management, or profile editing.

Until the next thing we dream up...